Discovering Your Scent
We're here to help you find your perfect scent. Whether you're looking for something with floral, fruity, fresh or woody notes, our curated selection makes it easy to discover a fragrance that makes you feel your best!
Discover Floral Notes
A category featuring diverse floral ingredients, including Egyptian Jasmine, Moroccan Jasmine, Lavender, Rose, and more, that captures the fragrant charm of blooming gardens, inviting exploration of romantic, delicate aromas.
Discover Woody Notes
A collection of earthy ingredients like Cedar, Sandalwood, Vetiver, oak moss, and Guaiac Wood, designed to let users discover rich, timeless scents that bring a sense of calm and sophistication.
Learn More About Fragrance
Top notes are the initial, first impression of a perfume—they are the scents you smell immediately after spraying. Their primary purpose is to grab attention, set the tone for the fragrance, and create an instant connection with the wearer. However, they are volatile (easily evaporate) and typically last only 5–15 minutes before fading to reveal the next layer.
Heart notes emerge once the top notes evaporate, usually after 15–30 minutes, and form the “core identity” of the perfume. They are the "heart" of the fragrance—what defines its personality (e.g., floral, spicy, fruity) and how it makes the wearer feel. Heart notes last longer than top notes (2–4 hours) and act as a bridge between the bright top and rich base.
Base notes are the final layer, appearing after the heart notes fade (usually 4+ hours) and leaving a long-lasting impression (often 6–12 hours or more). They anchor the fragrance, adding depth, warmth, and longevity, and are what people remember most about a perfume (e.g., a "signature scent" is often defined by its base).
